High-visibility enforcement effort seeks to improve pedestrian and bicycle safety

The Marion County Sheriff’s Office has joined a partnership with the University of North Florida and the Florida Department of Transportation for FDOT’s Alert Today, Alive Tomorrow campaign.

Sheriff’s Traffic Unit deputies will be conducting high-visibility enforcement details in the area of S Pine Avenue/S U.S. Hwy. 441 from SE 17th Street to SE 80th Street. These areas have seen an increase in traffic crashes that have resulted in serious and fatal injuries to pedestrians and bicyclists, a sheriff’s office report states.

The enforcement will focus on improving pedestrian and bicycle safety and will continue until May 15, 2020. Deputies will be concentrating more on educating motorists about traffic laws during the enforcement effort to ensure the safety of everyone on the road. But violations may result in warnings or citations, depending on the circumstances, the report says.

Area residents should expect to see an increased presence of traffic deputies on these roadways in the coming week. Motorists are being encouraged to obey speed limits, never drive impaired, always watch for pedestrians and bicyclists, obey traffic laws, ride in the direction of traffic and use lights
when riding at night.

Pedestrians are reminded to cross in crosswalks or at intersections, obey pedestrian signals and to make sure they are visible to drivers when walking at night.