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Saturday, April 13, 2024

This Ocala mom’s soap-making videos are drawing millions of views.

A mother who started a handmade soap business out of her home in the Ocala National Forest has been generating millions of views on her intricate soap-making videos, which have garnered her over 300,000 social media followers.

Ashley Cain is the founder of My Healthy Soap, a handmade soap company that crafts products exclusively using natural ingredients and essential oils.

Ashley Cain working on soaps at her home in Ocala National Forest
Ashley Cain creates handmade soaps at her home in Ocala National Forest. (Photo: My Healthy Soap)

Around two years ago, Cain started making soap to provide her family with a better, more natural product to use.

After creating the products for her family and friends, she decided to sell her soaps at local farmer’s markets in and around Ocala.

Cedarwood Sea Salt, Oatmeal & Goat's Milk Soaps at My Healthy Soap
Cedarwood Sea Salt and Oatmeal & Goat’s Milk Soaps at My Healthy Soap (Photo: My Healthy Soap)

At the same time, the young entrepreneur also became a mother and sought to make sure she maintained a healthy work-life balance.

As a result, Cain made a point of focusing her attention on building her online presence. She began regularly posting soap-making video tutorials and sharing her story as a young entrepreneur trying to grow her business.

In the Garden Sea Salt Soap by My Healthy Soap
In the Garden Sea Salt Soap. (Photo: My Healthy Soap)

Her videos gained popularity quickly, generating hundreds of thousands of social media followers for the business in the process.

As of this week, My Healthy Soap has amassed over 136,000 followers on Instagram, 116,100 followers on TikTok, 31,000 followers on Facebook, and 6,100 followers on YouTube.


This is seriously a big reason why I became a soap maker! #nontoxic #nontoxicliving #naturalliving #naturalproducts

♬ original sound – My Healthy Soap

“This business has given me the ability to stay home with my two-year-old daughter while earning an income,” said Cain in correspondence to Ocala-News.com. Cain says that she wants to grow her business locally in order to create opportunities for others as well.

“I have goals to create a huge business that can in the future bring more employment to my area,” said Cain.

For more information on the business, its products, or its tutorials and classes, visit My Healthy Soap online or on Linktree, or follow the business on Facebook, Instagram, TikTok, or YouTube.